Michael Edson of The Smithsonian Institution gave a fascinating talk this morning at The Willard Hotel only a few blocks away from The White House on  Pennsylvania Avenue. It was fun to watch as his witty, intellectual rapid-fire talk had the entire room buzzing with interest as he talked about the unique social media challenges and opportunities faced by government agencies and non-profit organizations. The audience was so engaged during the Q&A session that we were actually kicked out of our meeting room by the hotel staff to make way for the next event!

You can check out his presentation here:

Michael Edson

Michael Edson Purpose-Driven Talk from McKenzie Worldwide on Vimeo.

Michael Edson, Director of Web and New Media Strategy at the Smithsonian Institution, is the next speaker on the schedule for OpenText’s Purpose-Driven Speaker Series. During his talk, Michael will unveil a series of provacative new ideas about the changing relationship between technology, organizations, and the future—and what we should do about it. Michael’s presentation and discussion afterwards should be valuable for leaders, employees, and collaborators engaged in all types of work.

You can RSVP for this event here.